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Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi

Yıl 2022, Cilt: 17 Sayı: 67, 754 - 775, 31.07.2022
https://doi.org/10.19168/jyasar.999147

Öz

Sürdürülebilirlik, dijitalleşme ve hizmetleştirme kavramları günümüz küresel salgın ve iklim krizi koşulları ile birlikte önem kazanmış, girişimcilik anlamında yeni iş modellerinin ortaya çıkmasına ortam hazırlamıştır. Bu çalışma ile sürdürülebilir dijital hizmetleştirme iş şekillerinden biri olarak ön plana çıkan araç paylaşımı iş modelinde etkili olan faktörlerin detaylı olarak belirlenmesi, sektör yetkilileri ile analiz edilmesi ve Plithogenic Bulanık Bilişsel Haritalama ile kavramsal modellemesi amaçlanmıştır. Bu amaç doğrultusunda Türkiye’de dijital kanallarla araç kiralamayı mümkün kılan iş modeliyle tanınan TT firması yetkilileri ile iki aşamalı bir görüşme düzenlenmiştir. İlk aşamada sektöre ve sisteme dair literatürde listelenen kavramlar üzerine konuşulmuş, nihai bir kavram listesi elde edilmiştir. İkinci aşamada ise bu kavramlar arası nedensel ilişkiler, Plithogenic Bulanık Bilişsel Haritalama ile sorgulanmıştır. Delphi tekniği uygulanarak yetkililerin ortak bir kararda buluşması sağlanmıştır. Araştırmanın bulguları incelendiğinde “dijital araç paylaşımı iş modelinin geniş kitlelerce benimsenmesi”, “araçların ekonomik ömrü boyunca yüksek verimlilik ve etkinlikte kullanılması” ve “otomotiv endüstrisinin daha uzun ömürlü, daha dayanıklı, daha kaliteli araç tasarlaması ve üretmesi” kavramlarının yüksek etkileme kuvvetine dikkat çekmekte, nihayetinde “sürdürülebilir tedarik zinciri” yapısının oluşmasına ve “döngüsel ekonominin” mümkün hale gelmesine vurgu yapmaktadır. Çalışma, sektör yetkililerinin görüşlerindeki belirsizliğin modellenmesini mümkün kılmasıyla ve kavramsal düğümlerin çelişki derecesini dikkate almasıyla, hem sektör yetkililerine hem de literatüre katkı sağlamaktadır.

Kaynakça

  • Agbo, Friday Joseph, Solomon Sunday Oyelere, Jarkko Suhonen, ve Markku Tukiainen. 2021. “Scientific production and thematic breakthroughs in smart learning environments: a bibliometric analysis”. Smart Learning Environments 8 (1): 1. https://doi.org/10.1186/s40561-020-00145-4.
  • Agrawal, Vishal V., Atalay Atasu, ve Luk N. Van Wassenhove. 2018. “OM Forum—New Opportunities for Operations Management Research in Sustainability”. Manufacturing & Service Operations Management 21 (1): 1-12. https://doi.org/10.1287/msom.2017.0699.
  • Agrawal, Vishal V., ve Ioannis Bellos. 2016. “Servicizing in Supply Chains and Environmental Implications”. Içinde Environmentally Responsible Supply Chains, editör Atalay Atasu, 109-24. Springer Series in Supply Chain Management. Cham: Springer International Publishing. https://doi.org/10.1007/978-3-319-30094-8_7.
  • Arici, Faruk, Pelin Yildirim, Şeyma Caliklar, ve Rabia M. Yilmaz. 2019. “Research Trends in the Use of Augmented Reality in Science Education: Content and Bibliometric Mapping Analysis”. Computers & Education 142 (Aralık): 103647. https://doi.org/10.1016/j.compedu.2019.103647.
  • Asan, Umut, ve Çiğdem Kadai̇fçi̇. 2019. “Bulanık bilişsel haritalara dayalı yeni bir ürün konumlandırma yaklaşımı”. Gazi Üniversitesi Mühendislik Mimarlık Fakültesi Dergisi 35 (2): 1047-62. https://doi.org/10.17341/gazimmfd.528766.
  • Axelrod, Robert. 1976. Structure of Decision: The Cognitive Maps of Political Elites. Princeton University Press. https://www.jstor.org/stable/j.ctt13x0vw3.
  • Bag, Surajit, Shivam Gupta, ve Sameer Kumar. 2021. “Industry 4.0 Adoption and 10R Advance Manufacturing Capabilities for Sustainable Development”. International Journal of Production Economics 231 (Ocak): 107844. https://doi.org/10.1016/j.ijpe.2020.107844.
  • Bardaka, Eleni, Leila Hajibabai, ve Munindar P. Singh. 2020. “Reimagining Ride Sharing: Efficient, Equitable, Sustainable Public Microtransit”. IEEE Internet Computing 24 (5): 38-44. https://doi.org/10.1109/MIC.2020.3018038.
  • Burgaz, Ece. 2020. “İzmir Büyükşehir Belediyesi Paylaşımlı Araç Sistemini Başlattı”. Bigumigu (blog). 2020. https://bigumigu.com/haber/izmir-buyuksehir-belediyesi-paylasimli-arac-sistemini-baslatti/.
  • Burlando, Claudia, Enrico Ivaldi, Paolo Parra Saiani, ve Lara Penco. 2019. “To Own or Not to Own? Car Ownership and Consumer Awareness: Evidence from an Italian Survey”. Research in Transportation Business & Management 33 (Aralık): 100435. https://doi.org/10.1016/j.rtbm.2020.100435.
  • Cheng, Xusen, Tingting Hou, ve Jian Mou. 2021. “Investigating Perceived Risks and Benefits of Information Privacy Disclosure in IT-Enabled Ride-Sharing”. Information & Management, Şubat, 103450. https://doi.org/10.1016/j.im.2021.103450.
  • Çavuşoğlu, Özcan. 2015. “Araç Paylaşımı (Carsharing) Nedir?” 2015. https://www.linkedin.com/pulse/ara%C3%A7-payla%C5%9F%C4%B1m%C4%B1-carsharing-nedir-%C3%B6zcan-%C3%A7avu%C5%9Fo%C4%9Flu-mba/?originalSubdomain=tr.
  • Dünya. 2021. “Pandemide kiralık araç talebi yüzde 23 arttı”. Text. https://www.dunya.com/sektorler/pandemide-kiralik-arac-talebi-yuzde-23-artti-haberi-607705. 2021. https://www.dunya.com/sektorler/pandemide-kiralik-arac-talebi-yuzde-23-artti-haberi-607705.
  • Dwivedi, Gourav, Samir K. Srivastava, ve Rajiv K. Srivastava. 2017. “Analysis of barriers to implement additive manufacturing technology in the Indian automotive sector”. International Journal of Physical Distribution & Logistics Management 47 (10): 972-91. https://doi.org/10.1108/IJPDLM-07-2017-0222.
  • Eisermann, Florian. 2021. “7 Patterns of Digital Business Models”. Cloudflight (blog). 10 Mart 2021. https://www.cloudflight.io/expert-views/7-patterns-of-digital-business-models-45001/.
  • Escarus. 2020. “BİR EKO-SOSYAL KRİZ OLARAK COVİD-19 SALGINI VE SÜRDÜRÜLEBİLİRLİK”. TSKB Sürdürülebilirlik Danışmanlığı. https://www.escarus.com/i/content/512_2_Escarus_Bir_Eko-Sosyal_Kriz_Olarak_Covid-19_Salgini_ve_Surdurulebilirlik_052020.pdf.
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  • Hawapi, Mega Wati, Zuraidah Sulaiman, Umar Haiyat Abdul Kohar, ve Noraini Abu Talib. 2017. “Effects of Perceived Risks, Reputation and Electronic Word of Mouth (E-WOM) on Collaborative Consumption of Uber Car Sharing Service”. IOP Conference Series: Materials Science and Engineering 215 (Haziran): 012019. https://doi.org/10.1088/1757-899X/215/1/012019.
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Sustainable Digital Servicization: Conceptual Modeling of the Car Sharing Business Model

Yıl 2022, Cilt: 17 Sayı: 67, 754 - 775, 31.07.2022
https://doi.org/10.19168/jyasar.999147

Öz

The concepts of sustainability, digitalization and servicization have gained importance with today's global pandemics and climate crisis conditions, and have prepared the environment for the emergence of new business models in terms of entrepreneurship. It is aimed to determine the concepts affecting the car sharing business model which stands out as one of the efficient and sustainable digital service business forms in detail, to analyze these concepts with industry representatives in order to conceptualize them via Plithogenic Fuzzy Cognitive Mapping. A two-stage in-depth interview was held with the TT company representatives which has the business model making possible to rent a car through digital channels in Turkey. In the first stage, the concepts regarding the sector and the system of the literature were discussed, and a final concept list was obtained. In the second stage, the causal relationships between these concepts were analyzed via Plithogenic Fuzzy Cognitive Mapping. The Delphi technique is applied to ensure that the authorities met in a common decision. The findings of the research draw attention to the high impact of the “wide adoption of the digital car sharing business model”, “car usage with high efficiency and effectiveness throughout its economic life” and “designing and producing long-lasting, more durable, higher quality cars by the automotive industry” concepts by emphasizing the formation of “sustainable supply chain” structure and making “circular economy” possible. The study contributes to both industry officials and the literature by enabling the uncertainty modeling of expert opinions, and by taking the contradiction degree of conceptual nodes into account.

Kaynakça

  • Agbo, Friday Joseph, Solomon Sunday Oyelere, Jarkko Suhonen, ve Markku Tukiainen. 2021. “Scientific production and thematic breakthroughs in smart learning environments: a bibliometric analysis”. Smart Learning Environments 8 (1): 1. https://doi.org/10.1186/s40561-020-00145-4.
  • Agrawal, Vishal V., Atalay Atasu, ve Luk N. Van Wassenhove. 2018. “OM Forum—New Opportunities for Operations Management Research in Sustainability”. Manufacturing & Service Operations Management 21 (1): 1-12. https://doi.org/10.1287/msom.2017.0699.
  • Agrawal, Vishal V., ve Ioannis Bellos. 2016. “Servicizing in Supply Chains and Environmental Implications”. Içinde Environmentally Responsible Supply Chains, editör Atalay Atasu, 109-24. Springer Series in Supply Chain Management. Cham: Springer International Publishing. https://doi.org/10.1007/978-3-319-30094-8_7.
  • Arici, Faruk, Pelin Yildirim, Şeyma Caliklar, ve Rabia M. Yilmaz. 2019. “Research Trends in the Use of Augmented Reality in Science Education: Content and Bibliometric Mapping Analysis”. Computers & Education 142 (Aralık): 103647. https://doi.org/10.1016/j.compedu.2019.103647.
  • Asan, Umut, ve Çiğdem Kadai̇fçi̇. 2019. “Bulanık bilişsel haritalara dayalı yeni bir ürün konumlandırma yaklaşımı”. Gazi Üniversitesi Mühendislik Mimarlık Fakültesi Dergisi 35 (2): 1047-62. https://doi.org/10.17341/gazimmfd.528766.
  • Axelrod, Robert. 1976. Structure of Decision: The Cognitive Maps of Political Elites. Princeton University Press. https://www.jstor.org/stable/j.ctt13x0vw3.
  • Bag, Surajit, Shivam Gupta, ve Sameer Kumar. 2021. “Industry 4.0 Adoption and 10R Advance Manufacturing Capabilities for Sustainable Development”. International Journal of Production Economics 231 (Ocak): 107844. https://doi.org/10.1016/j.ijpe.2020.107844.
  • Bardaka, Eleni, Leila Hajibabai, ve Munindar P. Singh. 2020. “Reimagining Ride Sharing: Efficient, Equitable, Sustainable Public Microtransit”. IEEE Internet Computing 24 (5): 38-44. https://doi.org/10.1109/MIC.2020.3018038.
  • Burgaz, Ece. 2020. “İzmir Büyükşehir Belediyesi Paylaşımlı Araç Sistemini Başlattı”. Bigumigu (blog). 2020. https://bigumigu.com/haber/izmir-buyuksehir-belediyesi-paylasimli-arac-sistemini-baslatti/.
  • Burlando, Claudia, Enrico Ivaldi, Paolo Parra Saiani, ve Lara Penco. 2019. “To Own or Not to Own? Car Ownership and Consumer Awareness: Evidence from an Italian Survey”. Research in Transportation Business & Management 33 (Aralık): 100435. https://doi.org/10.1016/j.rtbm.2020.100435.
  • Cheng, Xusen, Tingting Hou, ve Jian Mou. 2021. “Investigating Perceived Risks and Benefits of Information Privacy Disclosure in IT-Enabled Ride-Sharing”. Information & Management, Şubat, 103450. https://doi.org/10.1016/j.im.2021.103450.
  • Çavuşoğlu, Özcan. 2015. “Araç Paylaşımı (Carsharing) Nedir?” 2015. https://www.linkedin.com/pulse/ara%C3%A7-payla%C5%9F%C4%B1m%C4%B1-carsharing-nedir-%C3%B6zcan-%C3%A7avu%C5%9Fo%C4%9Flu-mba/?originalSubdomain=tr.
  • Dünya. 2021. “Pandemide kiralık araç talebi yüzde 23 arttı”. Text. https://www.dunya.com/sektorler/pandemide-kiralik-arac-talebi-yuzde-23-artti-haberi-607705. 2021. https://www.dunya.com/sektorler/pandemide-kiralik-arac-talebi-yuzde-23-artti-haberi-607705.
  • Dwivedi, Gourav, Samir K. Srivastava, ve Rajiv K. Srivastava. 2017. “Analysis of barriers to implement additive manufacturing technology in the Indian automotive sector”. International Journal of Physical Distribution & Logistics Management 47 (10): 972-91. https://doi.org/10.1108/IJPDLM-07-2017-0222.
  • Eisermann, Florian. 2021. “7 Patterns of Digital Business Models”. Cloudflight (blog). 10 Mart 2021. https://www.cloudflight.io/expert-views/7-patterns-of-digital-business-models-45001/.
  • Escarus. 2020. “BİR EKO-SOSYAL KRİZ OLARAK COVİD-19 SALGINI VE SÜRDÜRÜLEBİLİRLİK”. TSKB Sürdürülebilirlik Danışmanlığı. https://www.escarus.com/i/content/512_2_Escarus_Bir_Eko-Sosyal_Kriz_Olarak_Covid-19_Salgini_ve_Surdurulebilirlik_052020.pdf.
  • Fu, Xiaoyi, Ce Zhang, Hua Lu, ve Jianliang Xu. 2018. “Efficient Matching of Offers and Requests in Social-Aware Ridesharing”. Içinde 2018 19th IEEE International Conference on Mobile Data Management (MDM), 197-206. https://doi.org/10.1109/MDM.2018.00037.
  • Gokalp, Ebru, Mert Onuralp Gökalp, Selin Çoban, ve P. Erhan Eren. 2019. “DİJİTAL DÖNÜŞÜMÜN ETKİSİNDE VERİMLİ İSTİHDAM YÖNETİMİ: YOL HARİTASI ÖNERİSİ”. Verimlilik Dergisi, sy 3: 201-22.
  • Grudén, Anders. 2020. “Why Invest in Servitization: Q&A with Syncron”. 2020. https://www.syncron.com/blog/why-invest-in-servitization-qa-with-syncron-ceo-anders-gruden/.
  • Gu, Qian-Ping, Jiajian Leo Liang, ve Guochuan Zhang. 2017. “Efficient Algorithms for Ridesharing of Personal Vehicles”. Içinde Combinatorial Optimization and Applications, editör Xiaofeng Gao, Hongwei Du, ve Meng Han, 340-54. Lecture Notes in Computer Science. Cham: Springer International Publishing.
  • https://doi.org/10.1007/978-3-319-71150-8_29.
  • Güvener, Işılay. 2020. “COVID-19 Toplu Taşıma Ve Yolculuk Paylaşımı Talebini Etkiledi”. Uzakrota (blog). 2020. https://www.uzakrota.com/covid-19-toplu-tasima-ve-yolculuk-paylasimi-talebini-etkilerken-paylasimli-bisiklete-talep-artiyor/.
  • Hawapi, Mega Wati, Zuraidah Sulaiman, Umar Haiyat Abdul Kohar, ve Noraini Abu Talib. 2017. “Effects of Perceived Risks, Reputation and Electronic Word of Mouth (E-WOM) on Collaborative Consumption of Uber Car Sharing Service”. IOP Conference Series: Materials Science and Engineering 215 (Haziran): 012019. https://doi.org/10.1088/1757-899X/215/1/012019.
  • He, Suining, ve Kang G. Shin. 2019. “Spatio-Temporal Capsule-based Reinforcement Learning for Mobility-on-Demand Network Coordination”. Içinde The World Wide Web Conference, 2806–2813. WWW ’19. New York, NY, USA: Association for Computing Machinery. https://doi.org/10.1145/3308558.3313401.
  • Huang, X., ve H. Peng. 2018. “Efficient Mobility-on-Demand System with Ride-Sharing”. Içinde . https://ieeexplore.ieee.org/document/8569777.
  • Jain, Taru, Geoffrey Rose, ve Marilyn Johnson. 2021. “‘Don’t You Want the Dream?’: Psycho-Social Determinants of Car Share Adoption”. Transportation Research Part F: Traffic Psychology and Behaviour 78 (Nisan): 226-45. https://doi.org/10.1016/j.trf.2021.02.008.
  • Jie, Ferry, Craig Standing, Sharon Biermann, Susan Standing, ve Thi Le. 2021. “Factors Affecting the Adoption of Shared Mobility Systems: Evidence from Australia”. Research in Transportation Business & Management, Nisan, 100651. https://doi.org/10.1016/j.rtbm.2021.100651.
  • Kandasamy, W. B. Vasantha, ve Florentin Smarandache. 2003. Fuzzy Cognitive Maps and Neutrosophic Cognitive Maps. Xiquan.
  • Karadayi-Usta, Saliha. 2020. “NEUTROSOPHIC ANALYTIC HIERARCHY PROCESS FOR EVALUATING A NEW SERVICIZING BUSINESS MODEL OF TRANSPORTATION”. Içinde . http://www.isahp.org/uploads/056_001.pdf.
  • Keivanpour, Samira. 2021. “A Fuzzy Strategy Analysis Simulator for Exploring the Potential of Industry 4.0 in End of Life Aircraft Recycling”. Içinde Intelligent and Fuzzy Techniques: Smart and Innovative Solutions, editör Cengiz Kahraman, , 797-806. Advances in Intelligent Systems and Computing. Cham: Springer International Publishing.
  • Knight, Warren. 2018. “7 Business Models Of Digital Disruption”. 08 Mayıs 2018. https://warren-knight.com/2018/05/08/7-business-models-digital-disruption/.
  • Kosko, Bart. 1986. “Fuzzy Cognitive Maps”. International Journal of Man-Machine Studies 24 (1): 65-75. https://doi.org/10.1016/S0020-7373(86)80040-2.
  • Kypriadis, Damianos, Charalampos Konstantopoulos, Grammati Pantziou, ve Damianos Gavalas. 2019. “An Efficient Scheme for Dynamic Car Relocation in Free-Floating Car-Sharing Systems”. Içinde 2019 IEEE International Smart Cities Conference (ISC2), 527-30. https://doi.org/10.1109/ISC246665.2019.9071681.
  • Lacy, Peter, ve Jakob Rutqvist. 2015. Waste to Wealth: The Circular Economy Advantage. Palgrave Macmillan UK. https://doi.org/10.1057/9781137530707.
  • Lowalekar, Meghna, Pradeep Varakantham, ve Patrick Jaillet. 2020. “Zone pAth Construction (ZAC) based Approaches for Effective Real-Time Ridesharing”. arXiv:2009.06051 [cs], Eylül. http://arxiv.org/abs/2009.06051.
  • Luè, Alessandro, Alberto Colorni, ve Roberto Nocerino. 2016. “Cognitive Mapping and Multi-Criteria Assessment for the Design of an Electric Car Sharing Service”. Içinde Energy and Environment, 31-45. John Wiley & Sons, Ltd. https://doi.org/10.1002/9781119307761.ch3.
  • Luè, Alessandro, Roberto Nocerino, Valerio Paruscio, Diego Ciccarelli, Simone Vantini, ve Paolo Zanini. 2017. “The Evaluation Model: Estimation of Economic, Social and Environmental Impacts of Car Sharing Services”. Içinde Electric Vehicle Sharing Services for Smarter Cities: The Green Move Project for Milan: From Service Design to Technology Deployment, 223-51. Research for Development. Cham: Springer International Publishing.
  • Marhayanie, M. Ismail, ve I. Muda. 2017. “Impact of the online car rental service order system on sales turnover with financial literacy customer as intervening variables”. International Journal of Economic Research 14 (20): 71-84.
  • Martin, Nivetha, R. Priya, ve Florentin Smarandache. 2021. “New Plithogenic sub cognitive maps approach with mediating effects of factors in COVID-19 diagnostic model”. Journal of Fuzzy Extension and Applications 2 (1): 1-15. https://doi.org/10.22105/jfea.2020.250164.1015.
  • Martin, Nivetha, ve Florentin Smarandache. 2021. “Plithogenic Cognitive Maps in Decision Making”. International Journal of Neutrosophic Science Volume 9 (Issue 1): 09-9-21. https://doi.org/10.5281/zenodo.3950063.
  • McIntyre, Kirstie, ve John A. Ortiz. 2016. “Multinational Corporations and the Circular Economy: How Hewlett Packard Scales Innovation and Technology in Its Global Supply Chain”. Içinde Taking Stock of Industrial Ecology, editör Roland Clift ve Angela Druckman, 317-30. Cham: Springer International Publishing. https://doi.org/10.1007/978-3-319-20571-7_17.
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  • Meyer, Dr Jens-Uwe. 2021. “Digital Business Model”. Innolytics Innovation. 2021. https://innolytics-innovation.com/digital-business-model/. Nudurupati, Sai S., David Lascelles, Gillian Wright, ve Nick Yip. 2016. “Eight challenges of servitisation for the configuration, measurement and management of organisations”. Journal of Service Theory and Practice 26 (6): 745-63. https://doi.org/10.1108/JSTP-02-2015-0045.
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  • Sujatha, R., S. Poomagal, G. Kuppuswami, ve Said Broumi. 2020. “An Analysis on Novel Corona Virus by a Plithogenic Fuzzy Cognitive Map Approach”. International Journal of Neutrosophic Science 11 (2): 62-75. https://doi.org/10.5281/zenodo.4275789. Systems Innovation. 2020. “Servicization”, 2020. https://www.systemsinnovation.io/.
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  • Xu, Yixin, Lars Kulik, Renata Borovica-Gajic, Abdullah Aldwyish, ve Jianzhong Qi. 2020. “Highly Efficient and Scalable Multi-hop Ride-sharing”. Içinde Proceedings of the 28th International Conference on Advances in Geographic Information Systems, 215–226. SIGSPATIAL ’20. New York, NY, USA: Association for Computing Machinery. https://doi.org/10.1145/3397536.3422235.
  • Yang, Jun, Fang Guo, ve Min Zhang. 2017. “Optimal Planning of Swapping/Charging Station Network with Customer Satisfaction”. Transportation Research Part E: Logistics and Transportation Review 103 (Temmuz): 174-97. https://doi.org/10.1016/j.tre.2017.04.012.
  • Yılmaz, M. L. 2020. “KOVİD-19 SALGINI VE SONRASI EKONOMİ BOYUTU İLE İLGİLİ DEĞERLENDİRMELER”. https://www.pa.edu.tr/Upload/editor/files/Kovid_Ekonomi%20boyutu_.pdf.
  • Yudatama, U. K. Y., Achmad Nizar Hidayanto, ve Bobby Achirul Awal Nazief. 2018. “Approach Using Interpretive Structural Model (ISM) to Determine Key Sub-Factors at Factors: Benefits, Risk Reductions, Opportunities and Obstacles in Awareness IT Governance”. Journal of Theoretical and Applied Information Technology 96 (16): 5537-49.
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Toplam 58 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Bölüm Makaleler
Yazarlar

Saliha Karadayı Usta 0000-0002-8348-4033

Erken Görünüm Tarihi 30 Eylül 2022
Yayımlanma Tarihi 31 Temmuz 2022
Yayımlandığı Sayı Yıl 2022 Cilt: 17 Sayı: 67

Kaynak Göster

APA Karadayı Usta, S. (2022). Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi. Yaşar Üniversitesi E-Dergisi, 17(67), 754-775. https://doi.org/10.19168/jyasar.999147
AMA Karadayı Usta S. Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi. Yaşar Üniversitesi E-Dergisi. Temmuz 2022;17(67):754-775. doi:10.19168/jyasar.999147
Chicago Karadayı Usta, Saliha. “Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi”. Yaşar Üniversitesi E-Dergisi 17, sy. 67 (Temmuz 2022): 754-75. https://doi.org/10.19168/jyasar.999147.
EndNote Karadayı Usta S (01 Temmuz 2022) Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi. Yaşar Üniversitesi E-Dergisi 17 67 754–775.
IEEE S. Karadayı Usta, “Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi”, Yaşar Üniversitesi E-Dergisi, c. 17, sy. 67, ss. 754–775, 2022, doi: 10.19168/jyasar.999147.
ISNAD Karadayı Usta, Saliha. “Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi”. Yaşar Üniversitesi E-Dergisi 17/67 (Temmuz 2022), 754-775. https://doi.org/10.19168/jyasar.999147.
JAMA Karadayı Usta S. Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi. Yaşar Üniversitesi E-Dergisi. 2022;17:754–775.
MLA Karadayı Usta, Saliha. “Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi”. Yaşar Üniversitesi E-Dergisi, c. 17, sy. 67, 2022, ss. 754-75, doi:10.19168/jyasar.999147.
Vancouver Karadayı Usta S. Sürdürülebilir Dijital Hizmetleştirme: Araç Paylaşım İş Modelinin Kavramsal Modellenmesi. Yaşar Üniversitesi E-Dergisi. 2022;17(67):754-75.